Coco Chanel is widely known as one of the most influential fashion designers of all time. Coming from humble beginnings and building a brand that stands the test of time, she was known for being bold and elegant. There is no way to know how many designers she has inspired, but one for sure is Susan Shaw. Her iconic fashion house pioneered the idea that jewelry shouldn’t necessarily be meant to flaunt wealth (as it was in that time period), but instead to complement clothing. She was the first to mix fine gems with fabricated glass beads and gilt gold chains, changing the age old concept that jewelry had to be either “fine” or “costume” and creating a category all her own. Susan Shaw jewelry is in that category now, with our handcast metals, semi-precious stones, and a mix of glass and genuine freshwater pearls.
We can’t mention Chanel without talking about the Chanel suit. She took the basics of a man’s suit, the tweed fabrics and clean lines and designed something for women to wear and move about freely in. Her vision of fashion changed the fundamental way women dressed by freeing them from binding corsets and heavy layers of skirts in exchange for comfortable fabrics and simple structure. All Chanel clothing was designed to allow women to be comfortable doing their everyday activities without sacrificing an ounce of style.
When Chanel first added jewelry to her clothing line in the 1920’s, she designed colorful pieces as were popular at the time, but none more popular than the maltese cross cuffs in the photo below. Coco Chanel would wear one on each wrist in symmetry. These cuffs would come to be the most iconic piece of jewelry she would make and inspire the maltese cross to grow in popularity.
Chanel wore her jewelry extravagantly, with many chains and strands of pearls. She would be very familiar with the style of an elegant woman today.
While Coco Chanel definitely had a signature look, her legacy encourages women to embrace their own style. An ideal that is shared by Susan Shaw Jewelry. We delight in contributing to a customer’s individual style. After all, “a girl should be two things: classy and fabulous.” -Coco Chanel
And we couldn’t agree more.
Susan Shaw Jewelry